A Few "Classic" Dianetics Adverts and LRH Gets Religion

Here are a few "classic" Dianetics / Scientology adverts that now cruising through space at the speed of light.

What will space aliens think of us when they see them?

This first might seem like an over-the-top parody but it's not.  This really is what LRH (L. Ron Hubbard) and his Scientologist followers think about psychs - (their term for psychologists, psychiatrists, and all professionally trained mental health professionals).  LRH convinced them that all - ALL - psychologists are mad scientists.



I remember seeing this one (or one very like it).  I sorta' like the electro music.



Here is a more recent one:



The selling point in these - and most of Scientology's - advertisements is self-confidence.  Scientologists claim that they're interested in making the able more able.  Seems more like a self-help, motivational speaker kind of thing than a 'religion.' In fact, LRH said that it wasn't a religion:

"Theta clearing is about as practical and simple as repairing a shoe lace. It is nothing to do with hypnotism, voodooism, charalatanism, monkeyism or theosophy. Done, the thetan can do anything a stage magician can do in the way of moving objects around. But this isn't attained by holding one's breath or thinking right thoughts or voting Republican or any other superstitious or mystic practice. So for the reason I brought up, rule out, auditor, any mumbo jumbo or mysticism, spiritualism, or religion." - LRH  A History of Man 1952

"Scientology has opened the gates to a better World. It is not a psycho-therapy nor a religion. It is a body of knowledge which, when properly used, gives freedom and truth to the individual." - LRH  The Creation of Human Ability 1953

But then LRH got the idea that maybe 'religion' wasn't a bad angle (that's his word, by the way). 

DEAR HELEN                                                   APRIL 10


                  RE CLINIC, HAS [Hubbard Association of Scientologists]




The arrangements that have been made seem a good temporary
measure. On a longer look, however, something more equitable will have
to be organized. I am not quite sure what we would call the place -
probably not a clinic - but I am sure that it ought to be a company,
independent of the HAS but fed by the HAS.


We don't want a clinic. We want one in operation but not in name.


Perhaps we could call it a Spiritual Guidance Center. Think up its
name, will you. And we could put in nice desks and our boys in neat
blue with diplomas on the walls and 1. knock psychotherapy into history
and 2. make enough money to shine up my operating scope and 3. keep
the HAS solvent. It is a problem of practical business.


I await your reaction on the religion angle. In my opinion, we


couldn't get worse public opinion than we have had or have less
customers with what we've got to sell. A religious charter would be
necessary in Pennsylvania or NJ to make it stick. But I sure could make
it stick. We're treating the present time beingness, psychotherapy
treats the past and the brain. And brother, that's religion, not mental
science.




Best Regards,
Ron

Notice LRH's goals for his 'religious' clinic?  1-to destroy psychotherapy, and 2 to make money.
It's an angle - a pose - a trick to lure in more customers.  It's not a religion.  It's a business model.
 

"Scientology 1970 is being planned on a religious organization basis throughout the world. This will not upset in any way the usual activities of any organization. It is entirely a matter for accountants and solicitors."  - Hubbard Communications Office Policy Letter (HCOPL) 29 Oct. 1962, "Religion" (emphasis added)

Becoming a religion granted them a tax-exempt status, afforded them a veneer of credibility and protection under the law.  But it's not about faith.  It's about your money.